Dance studios have long explored the best way to offer recital ticket sales—whether it is in studio (lines, lotteries, etc.), via box offices, or with mail requests. Eric Housh was standing in his daughter’s studio’s recital ticket line when he realized that his company, Ticket Biscuit, could potentially offer a niche market for dance studios to assist with this process, and, thus, in October 2010, TutuTix was born.
Utilizing a unique software program, TutuTix offers a platform designed to meet a dance studio’s unique needs by allowing users to create custom promotional codes, separate selling options, and accommodating high demand capabilities. Over 200 studios throughout the United States have embraced this evolution and movement, and perhaps, the most compelling component of TutuTix is the description of studio ticket sales before and after the implementation of the ticket selling system.
Prior to TutuTix, many studios had to facilitate ticket sales and distribution, including the elements of seating, ticket orders, and ticket exchange. This process is time consuming, frustrating, and burdensome. It can also be challenging to implement a fair and convenient process.
With TutuTix, a seating chart is submitted to TutuTix (based on your recital venue), and an online page/platform is created for your studio’s ticket sales. Beyond that, your studio receives a custom ticket sales app for your studio’s Facebook page and a specific toll-free call your center for your studio’s use. With your direction, your clients go online and or call to purchase their recital tickets. TutuTix can accommodate reserved seating, general admission, or hybrid requests (half reserved/half general admission). Attendees receive an e-ticket via their email, or for a nominal, additional charge, a souvenir ticket custom designed with their child’s name.
For pricing, studios set their own ticketing price point(s). TutuTix receives a $1 per ticket commission and charges a 5% credit card processing fee. Ticket sales begin and end at your direction, and you have the ability to sell remaining tickets at the door. After sales have ended, TutuTix will directly deposit your ticket revenue (they also offer flexible plans for those that need certain amounts at certain times for venue payment).
TutuTix’s passion for the success of dance schools is evident, as they happily spent this summer traveling to varying teacher conferences so that they could continue meeting the specific needs of dance studios. In fact, a few years ago, Pamela Scheuerman, of the Tolbert Yilmaz School of Dance in Roswell, Georgia, met TutuTix at a Dance Teacher Summit. Scheuerman’s studio converted to the TutuTix system, and the school’s management and client base have been beyond satisfied with the complete ease and convenience of the process.
At TutuTix, each and every order is handled with an incomparable level of customer service, professionalism, and attention to detail. The company truly understands the critical nature of the success of your recital, which includes the procedural element of ticket sales. Ultimately, TutuTix is committed to easing the ticket sales process and supporting the success of your studio, one ticket a time.
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