In your marketing, it is important that your materials (handouts, signs, ads, etc.)  look “clean”.

  • Colors should blend nicely. Be mindful that too many colors can be overpowering.
  • Patterns should match and be used sparingly. Don’t mismatch a variety of patterns.
  • Be concise and clear in your verbiage. Make sure everything is easy to see and read.
  • Check for errors!
  • Keep information current and relevant. Do not distribute outdated information.
  • Make sure your marketing accurately represents your brand, building, studio, students, and facility. Avoid false or misleading information.

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